To help clubs to attract and retain family members, we’ve produced some practical guidance on setting up a club crèche. By providing a safe environment where small children are looked after for a few hours, clubs can enable parents to continue to get out on the water, and reduce the dip in participation and membership that we often see in the 30-45 age group.
As long as the crèche is only available for a limited time, is properly supervised and a child’s parents or carers are in the immediate area and can be summoned if needed, there is no requirement to register with Ofsted as a childcare provider. Our Childcare Provision guidance can be found here
One club that has already successfully introduced a crèche is the London Corinthian Sailing Club on the River Thames, winners of the Increasing Participation category in the RYA and Yachts & Yachting Club of the Year Awards 2018. They believe it has had a positive impact in enabling parents with young children to continue to sail. Click here for a case study and for lots of other ideas to help clubs retain members.
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